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Foreo is further broadening its inflight duty-free reach, partnering with 3Sixty Duty Free to list on VietJet Air, Tigerair Taiwan, RwandAir, and UK Virgin Atlantic.
This move follows last year’s announcement when the Swedish beauty-tech powerhouse forged collaborations with Air Macau, HK Airlines, and Malaysia Airlines.
Such strategic expansion boosts Foreo’s visibility in regions like Europe, Africa, and Vietnam. The brand is keen on showcasing key products through these new airline partners, aiming to attract a fresh audience. Specifically, VietJet Air will feature the LUNA mini 2 in Pink, Tigerair Taiwan will highlight the LUNA mini 3 in Mint, and RwandAir will offer the LUNA 3 for Normal Skin.
Meanwhile, Virgin Atlantic will introduce its passengers to the LUNA 3 for Normal Skin and the BEAR Fuschia, known for its microcurrent treatments.